Posted on April 23, 2015
SEO as an acronym gets thrown around a lot online today. Some people don’t know what this means, and it’s starting to show. When you read through a lot of the blogs and web pages that are supposedly written by experts, you realize that a lot of speculation goes into the definition and implementation of search engine optimization. Even though there are a lot of opinions on the matter, there are still some tried and true segments of the world of optimization.
Consider the following 7 tips that work for the purpose of traffic and link generation under the banner of SEO today, and you may very well unlock the flood of organic traffic that you need to succeed today.
Social Media Integration – You can jump on board the four major social networking websites and build your profile, or you could isolate one. The point of this is to be friendly, and make friends across the internet. Don’t blur the lines here, make sure that you keep it somewhat business related, but utilize a jovial approach.
Social Bookmarking – Find outlets that allow you to submit your URL for the purpose of voting, liking, and deep linking. You will find that these communities are harsh, but you can ensure that your site will get indexed fast. Search engines index these pages fast because the content on the front page of each site changes every 10 to 15 minutes, if not faster.
Uploading Videos To YouTube – Every search engine right now owns a video sharing site. You can get a lot of attention if you upload your videos to them. The biggest of them all is YouTube. You can definitely upload your media and make a pretty penny, or at least make sure that the crawl rate of your website continues to stay steady. Even if you don’t get a lot of views on your video, you will steel gain a bit of a push in terms of SEO.
Installing Webmaster Tools – Install webmaster tools that are provided by each major search engine. These few lines of code will allow them to track your pages, and will give you a leg up in the indexing and crawl rate of your website. This may seem difficult, but it’s really easy and doesn’t affect anything on your page. It may in fact help your site over time.
Guest Blogging – For bloggers, writers, and those that just need some more content marketing help, guest blogging works wonders. You’ll need to look for blogs and sites in your niche that will allow you to jump on board their pages and submit content. With that content should come a backlink that will generate a lot of interest in your work, brand, and could even lead to sales.
Article Directory Submissions – Be careful with article directories, as they can be sometimes seen as spam. You’ll want to find the best ones, and make sure that they are not over run with bad quality writing. You want to find the best ones that fit your niche, and then upload content to them on a regular basis. Don’t just rely on 1 directory, look for several and spread your articles across them all.
Press Release Distribution – Whether you’re starting a business or you’re launching an internet brand, make sure that you look into press release distribution, as it is one way to guarantee that you are getting the attention necessary to have a successful launch. Press release distribution is something that works for brick and mortar shops as well as online only storefronts.
The above 7 tips will help you gain a flood of SEO based traffic. They are all pieces to the internet marketing world, and should not be relied on by themselves. For those that aren’t sure how to implement the aforementioned, it becomes necessary to hire a good search engine optimization professional to assist with the implementation.
Posted on January 29, 2015
One of the biggest components of internet marketing as it stands today is in regards to the world of content. If you look into this solution, you are going to find a great deal of options that you have to follow up with to gain any sort of leverage. Sure, you could try to circumvent this as a whole, but you are going to find yourself falling short. There are very few websites right now that are able to transcend the issue of establishing a certain amount of publishing collateral. The reason why this is true is because the internet is full of information and searches. If you don’t work in the same way that the best SEO companies do, you could end up losing out on a great deal of the audience that you’re trying to get to your page.
First and foremost, you have to understand that everyone using search engines right now are looking for answers. Those answers are very important to the individual, and it’s something that you are going to want to look into as a whole. Liken the world of optimization to a librarian that is sorting out the information on books, and periodicals. When you go to a library, you go to the information desk and they give you a relevant answer to what you’re looking for. The answers here are important, and they are going to help you build on the right leverage moving forward. Without the appropriate answers, you are going to end up having to find all the relevant information on your own. That’s something that could take you a great deal of time and getting lost is not something that is going to be too far off.
If you want to build a good deal of leverage for your page, you are going to have to provide answers to those that are looking for them. Whether you build tutorials, or you write long form prose, you need to get people to see what you’re offering in relationship to what they are searching for. If you do that, then you are doing something grand, but it doesn’t stop there.
Publishing On Site
Publishing takes on a role of updating your site through a variety of different options. Focus on building the right options on your site through a variety of different elements overall. You will want to focus on this through the options of building the right content that is going to shine for your site’s niche. For instance, if you’re in the construction world, you will want to display tips and tricks that will help you establish market share moving forward. This is something that is going to definitely help you build on the framework of necessary implementation and strategy moving forward.
You will want to flow through 15 to 20 different types of updates on your main site, and that may involve starting a blog and putting up links to different options overall. The more you focus on these elements, the higher the chances are that you will get picked up for syndication within the framework of internet collateral as a whole.
Publishing Off Site
The next phase of this is to work within the framework of publishing outside of your website. When you do this, you will end up building on appropriate framework that could very well help you get to the right corners of the internet. You want to publish a great deal of articles that are in relationship to the marketing that you have in place, which means that you will want to possibly do dual content. First you will want to have articles created for your site, and the secondary notes you will publish on directories off from your domain name. When you publish content on other pages, you will get a backlink that you can use to leverage more content overall. This is something that is definitely worth chasing in a lot of different ways, and if done right, will increase your traffic by hundreds if not thousands over time.
Trumping Your Competition
When you rely on the work of the best SEO companies, you are going to get hit with a lot of information. They look to see what your competition is doing and then they try to build something that is going to trump what they are doing. If you have a lot of sites around your niche that are updating their pages with tutorials, you will want to emulate them and make them better, including more media, and perhaps find a way to get your voice heard instead of theirs. Remember, they have the audience that you want to exemplify, so don’t allow yourself to lose out on this overall. Take your time and build on the framework that is going to help you gain success online.
Going At It Solo
There are some people that will want to do all of this work on their own. Stopping them is difficult, but the DIY world has a way of plateauing after some time. If you venture forth on your own into the world of internet marketing, expect to find yourself stifled in the process. There’s a great deal of issues that will manifest fast when you seek this method out, so be careful.
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